Diploma of Social Media Marketing with Artificial Intelligence

About this course

This course will give you a broad range of skills in social media marketing, with a strong emphasis on the integration of artificial intelligence (AI) across all stages of campaign planning and execution.

You will develop the skills to:

• design platform-specific strategies
• create AI-enhanced content
• build and manage organic communities
• manage paid social media advertising campaigns and conversion rate optimisation using AI data-driven techniques.

The course reflects current industry practice, including the use of automation and AI-powered social media tools to enhance efficiency, personalisation, and return on investment.

It is suitable for people seeking job-ready social media marketing skills aligned with the latest technological advancements.