Becoming a Retail Manager (General)
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Becoming a Retail Manager (General)

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Also known as Retail Store Manager, Shop Manager.
Organises and controls the operations of a retail trading establishment.
Training time 1 year
Average pay $52,808
Employment prospects Strong
Employment size 61,200

What does a Retail Manager (General) do?

  • determining product mix, stock levels and service standards
  • formulating and implementing purchasing and marketing policies, and setting prices
  • promoting and advertising the establishment's goods and services
  • selling goods and services to customers and advising them on product use
  • maintaining records of stock levels and financial transactions
  • undertaking budgeting for the establishment
  • controlling selection, training and supervision of staff


  • Newsagent
  • Snack Bar Manager