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Becoming a Copywriter
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Becoming a Copywriter

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Designs and composes written material to advertise products and services.
Training time 1 - 2 years
Avg. weekly wage $1,566
Employment prospects Strong
Employment size 6,700

What does a Copywriter do?

  • determining advertising approach by consulting clients and management, and studying products to establish principal selling features
  • writing advertisements for press, radio, television, cinema screens, billboards, catalogues and shop displays
  • making decisions about the specific content of publications in conjunction with other senior editors and in accordance with editorial policies and guidelines
  • reviewing copy for publication to ensure conformity with accepted rules of grammar, style and format, coherence of story, and accuracy, legality and probity of content
  • collecting and analysing facts about newsworthy events from interviews, printed matter, investigations and observations
  • writing news reports, commentaries, articles and feature stories for newspapers, magazines, journals, television and radio on topics of public interest
  • researching and writing technical, information-based material and documentation for manuals, text books, handbooks and multimedia products

Related courses

Displaying 1 to 2 of 2 courses related to Copywriter.
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