Becoming a Copywriter
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Becoming a Copywriter

Help & advice

Also known as Content Writer, Digital Content Writer.
Designs and composes written material to advertise products and services.
Training time 1 - 2 years
Avg. weekly wage $1,566
Employment prospects Strong
Employment size 800

How do I become a Copywriter in Victoria?

To work as a Copywriter in Victoria, you'll need:
  • Certificate IV in Professional Writing and Editing
  • Recommended

  • Completion of Victorian Certificate of Education (VCE) or equivalent
  • Strong literacy skills
  • Diploma of Professional Writing and Editing
  • A folio of work demonstrating your writing skills
  • Work experience in a workplace similar to where you wish to apply

What does a Copywriter do?

  • Determines advertising approach by consulting clients and management, and studying products to establish principal selling features
  • Writes advertisements for press, radio, television, cinema screens, billboards, catalogues and shop displays
  • Makes decisions about the specific content of publications in conjunction with other senior editors and in accordance with editorial policies and guidelines
  • Reviews copy for publication to ensure conformity with accepted rules of grammar, style and format, coherence of story, and accuracy, legality and probity of content
  • Collects and analyses facts about newsworthy events from interviews, printed matter, investigations and observations
  • Writes news reports, commentaries, articles and feature stories for newspapers, magazines, journals, television and radio on topics of public interest
  • Researches and writes technical, information-based material and documentation for manuals, text books, handbooks and multimedia products

Related courses

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