Diploma of Marketing

Code:
BSB51215
Recognition
Meets the requirements of the Australian Qualifications Framework (AQF)
Entry requirements
No minimum education
Units in this course
Fee range
$6,143 - $8,450 (full fee)
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This course is offered in 4 locations
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Box Hill
TAFE
Bourke Street, Melbourne
External
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About government-subsidised training

Students may be eligible for government-subsidised training. This is only offered by training providers who have a contract with the Victorian Government to deliver government-subsidised training.

If you're eligible, the government will contribute to the cost of the training.




Finding government-subsidised training

Government-subsidised training is marked with this symbol Government-subsidised training available. Course availability data is sourced from the Australian Course Information Register.

About pre-apprenticeship courses

This course is available to study as a pre-apprenticeship. A pre-apprenticeship is a great way to get a feel for the industry before committing to an apprenticeship.

Some pre-apprenticeships can help reduce the length of a formal apprenticeship. This only applies to selected courses approved by the Victorian Registration and Qualifications Authority (VRQA). To find out if this applies to your pre-apprenticeship contact your training provider.

For more information about pre-apprenticeships, see our Pre-Apprenticeships page.

About recognition

The courses shown on the Victorian Skills Gateway website are regulated qualifications under the Australian Qualifications Framework (AQF), or short training programs made up of units of competency from regulated qualifications.

Units
Unit code
Unit title
Unit type
BSBADV507
Develop a media plan
-
BSBFIA501
Report on finances related to international business
-
BSBFIM501
Manage budgets and financial plans
-
BSBMKG409
Design direct response offers
-
BSBMKG501
Identify and evaluate marketing opportunities
-
BSBMKG502
Establish and adjust the marketing mix
-
BSBMKG506
Plan market research
-
BSBMKG507
Interpret market trends and developments
-
BSBMKG508
Plan direct marketing activities
-
BSBMKG509
Implement and monitor direct marketing activities
-
BSBMKG510
Plan e-marketing communications
-
BSBMKG511
Analyse data from international markets
-
BSBMKG512
Forecast international market and business needs
-
BSBMKG513
Promote products and services to international markets
-
BSBMKG514
Implement and monitor marketing activities
-
BSBMKG515
Conduct a marketing audit
-
BSBMKG516
Profile international markets
-
BSBMKG517
Analyse consumer behaviour for specific international markets
-
BSBMKG518
Plan and implement services marketing
-
BSBMKG519
Plan and implement business-to-business marketing
-
BSBMKG520
Manage compliance within the marketing legislative framework
-
BSBMKG521
Plan and implement sponsorship and event marketing
-
BSBMKG522
Plan measurement of marketing effectiveness
-
BSBMKG523
Design and develop an integrated marketing communication plan
-
BSBPUB501
Manage the public relations publication process
-
BSBPUB502
Develop and manage complex public relations campaigns
-
BSBPUB503
Manage fundraising and sponsorship activities
-
BSBPUB504
Develop and implement crisis management plans
-
BSBREL501
Build international client relationships
-
BSBREL502
Build international business networks
-
BSBSLS501
Develop a sales plan
-
BSBSLS502
Lead and manage a sales team
-
BSBSUS501
Develop workplace policy and procedures for sustainability
-
BSBWRT501
Write persuasive copy
-
About the fee range
The fee ranges shown are indicative only.

The full fee range does not factor in any government subsidies.

The government-subsidised fee range marked with this symbol Government-subsidised training available factors in a Victorian Government subsidy.

The ranges are based on:

  • Estimated tuition fees for the whole of the course with a Victorian Government subsidy 
  • Rates for local students only (not for international)  
  • Available data from the Australian Course Information Register

The fee ranges shown do not factor in concessions or scholarships. They also exclude other fees set by the training provider such as materials, services, and amenities.

All subsidies presented on this site are correct at the time of publication; subsidy information is updated on a monthly basis. To obtain the most accurate quote for the course you’re considering, please contact the training provider directly.

About occupations in demand

Occupations in demand are marked with this symbol . If you see a related job marked with this symbol, it’s identifying a role that is currently, or is at risk of, experiencing a skills shortage.

When an occupation has a skills shortage, it means the chances of getting a job after completing your course could be higher.

The information used to identify occupations in demand is primarily sourced from Higher Education and Skills Group (HESG) in the Department of Education and Training (DET), the Australian Bureau of Statistics (ABS) and Deloitte Access Economics.